WCC Voting PSA Reached Millions Across NYC
We’re proud to share that our Voting PSA ran on the Captivate network from June 9 to June 24, appearing on elevator and lobby screens in residential and office buildings across New York City.
As part of our partnership with F.Y. Eye and participation in their Voter Education PSA Clearinghouse.
The PSA encouraged women to make their voices heard in the NYC primary election and highlighted the barriers many face, including caregiving responsibilities, demanding schedules, health challenges, limited polling access, and language or system hurdles. By raising awareness, the campaign aimed to empower more women to engage in the democratic process.
The campaign reached business professionals and consumers throughout the day, generated 5,293,701 impressions on F.Y. Eye's PSA Network and Captivate screens.
Does your organization or an organization you know have an important service, resource or message to share with communities across NYC?